Most great businesses are stuck waiting on referrals to grow. We build the system that changes that.
Davina & Co was built to solve a single problem: accounting and bookkeeping practices with no predictable way to find new clients. The kind of firm that does exceptional work, has loyal long-term clients, and still can't answer the question "where is the next client coming from?"
The research is clear: 89% of accounting firms rely almost entirely on referrals — yet only 29% of happy clients actually refer. The gap between clients willing to refer and clients who do is enormous, and entirely outside your control. That's before you factor in AI disruption, PE-backed competitors building marketing teams, and Making Tax Digital reshaping the UK market.
We fix that with targeted cold email outreach. Not mass-blasted templates, but researched, personalised outreach to the exact decision-makers your firm serves best — SMB owners, directors, and CFOs who need accounting, bookkeeping, or advisory services. Replies are followed up personally, and qualified prospects are booked directly into your calendar.
We work with practices across the UK and US. We understand the difference between a chartered accountant and a bookkeeper, we know what Making Tax Digital means for your practice, and we know how to position your firm compliantly under ICAEW guidelines. You won't spend months educating us about your profession.
We keep our client roster deliberately small. Every firm we work with gets proper attention — not a junior account manager and a template.
We don't offer ten services and do them all poorly. We do cold email outreach and appointment setting — and we're very good at it.
We don't report on open rates and click-throughs. We report on booked calls. That's the only number that moves your business.
You see every list we build, every email we send, every reply we get. No black boxes. No vague reporting. Full visibility always.
We work with a small number of clients at any one time. If we're at capacity, we'll tell you and add you to the waitlist. We'd rather do great work for fewer clients than mediocre work for many.
30 minutes. We'll understand your business and tell you honestly if we think we can help.
Book a Free Discovery Call